instagram collaboration message to brands

Sometimes you may have to fill out a form with info about your brand and why you’re interested in a collaboration. That’s my indicator for whether or not it will fit in my feed. Giveaways are a great source of user-generated content which prove to be very useful for brands. I always love your advice! I’m now very good friends with Jen (the owner and designer) and still wear and promote her pieces 4 years later. This was so helpful thank you for sharing!! When a brand reaches out about a possible collaboration, I always send them a few examples of my previous collaborations to give them some ideas on how I can support them. We … In fact, 59% of micro-influencers have reported that Instagram is the most effective platform to engage their followers. I write this list down in The Content Planner because there’s a specific ‘Hitlist’ section prior to each month. If the account content strategy is effective, these followers will become customers, likely within a short period of time. Brands know that influencer marketing works, and that Instagram is the best place for it. Typically I’ll go back and forth with company/brand to get all these questions answered. 30 Instagram Direct Message Templates That Convert. Influencer marketing is a trending topic in content marketing. I also designed the planner, but I swear I’m not biased . Once the email message box is populated with the content of the template, make necessary changes to the text as needed, and click Send from the bottom of the page to send the collaboration mail to the influencer. If you’re looking for a resource to help you determine how much to be paid, you can use the Influencer Marketing Hub Money Calculator. This way, I’m maximizing my online growth by hitting on all aspects of content marketing. So say these companies reach out to you, and you now have to contact them. I can access these notes from both my laptop and phone, so whenever a thought, idea or quote comes my way, I immediately write it down. The one thing that remains the same for my accounts is that I only post what I like. Use targeted hashtag groups to get in front of your ideal customer. Lots of moms I know collaborate with brands ONLY on Instagram with 500 or more followers! You’ve spent the last few weeks, months, or maybe even year building up your blog, Instagram, or YouTube channel and now you feel like you’re finally being recognized for your work. I wish I knew all of these tips before I took my first brand deal. Instagram is powerful. Then in my response, I go in for the kill and ask if they want to collab. It is really helpful. Influencer Marketing Hub Money Calculator, How to Negotiate (Paid) Brand Collaborations, 7 Tips for Your Next Self-timer Photo Shoot, 7 Tips for New Bloggers & Influencers in 2020, Wedding Update: Our Fall 2020 Wedding is Postponed, how to collaborate with brands on instagram, How to reach out to brands as an influencer, What to Do When a Brand Reaches Out to You. This is THE BEST and MOST HELPFUL post I have read concerning blogging thus far. Once I edit a batch of photos, I’ll transfer them from my laptop to my phone using Airdrop and file them into their respective ‘To Post’ folder. Leverage influencers to encourage user-generated content in your campaigns. You should ask the brand how many social media posts they want. It’s easier than you think. Click the link in bio! AND if I absolutely love, love, love the brand and this partnership is going to help me grow and expand Emma’s Edition. I got my first brand collaboration email and I had no clue how to go about it. Statista even forecasts that the market size will grow to $2.39 billion by 2019. While other brands plan on using the photos to publish on traditional media (newspaper ads, fliers, etc.) I keep it short. It was super helpful!!! Here are a few examples of my original work on both Instagram and my blog: Behind the Scenes of the Perfect Instagram Post | Instagram & Blog Post, Thousand Steps Beach | Instagram Post 1 & Instagram Post 2, I actually have never partnered with a swimsuit company, so this is probably what I would send over! Super helpful. Videos are great for engagement and showcasing your product. Simply google the company name plus “press release.” You can also use Social Blue Book to figure out your rates. Rap by : SHAD3.. And since our hearts are still in the Rasoda, you should totally checkout the OFFICIAL RASODE MEIN KAUN THA Collection in collaboration with @BewakoofOfficial. If the brand refuses to pay or says they don’t have the budget to support the influencer campaign, you can either pass up the opportunity OR ask the brand how you can both co-promote each other on Instagram, Instagram stories, or other social media channels. You can send your original work. I live a laptop lifestyle and run 2 eCommerce businesses while feeding my tropical wanderlust. Find a blogger or brand influencer you want to work with. Thank you for sharing!! You’re so excited that a brand finally reached out to you! I still have a question, how to ask for paid collaboration? A brand reached out to me today asking to do a collaboration and I dont have a huge following background. THANK YOU. Biggini Shoot • Collaborating with brand ambassador of Maharani Beer from Indore • Also, Pravesh Rana deserves an applause here! Sponsored Posts Personally, I’m balancing grad school, a full time job, and blogging with real life. The key is to be VERY specific with who you want to target. My name is Emma. Instagram influencer marketing is all the rage, as you already know. Not being afraid to ask questions and knowing it’s ok to say no if it doesn’t fell right are helpful reminders I gathered from your writing. If you want more Instagram tips for your business, click here. Kat is using Instagram to grow her brand and businesses. In 2019, I brought in $40,000 in revenue again, on top of my full-time job in aerospace and last quarter in grad school. I now feel more comfortable working out my own deals. Thank you again! an INFLUENCER: BRAND AMBASSADORS tend to have smaller social media audiences and generally purchase the product at a discounted price. We will briefly mention when and to whom you need to send this or that template. I am confused. A food influencer's recommendation can have a definitive effect. Make sure your website is VERY mobile-friendly. Since 2013, but I didn’t start putting an effort into growing my account until 2014. Are they upfront in their offer and Instagram ‘collaboration’ plan? Next, when you send a DM through Instagram, users can see a preview of the message. Meet Kat Gaskin, the solopreneur behind the Salty Pineapple shop and the famous Content Planner. She has over 50,000 followers on Instagram, is brightening EVERYONE’S feed with her tropical photos and collaborates with her dream brands on Instagram. In the note, there are 2 sections called ‘To Post’ and ‘Posted’. Well, in our experience, the best way to start out a collaboration is to approach someone with a flipp’n amazing idea. 4 Things Brands Look for in a Blogger Collaboration, 10 Everyday Tips You Can Use to Grow Your Instagram. I screenshot, then put them into a folder on my phone called ‘To Post’. These users can influence the online marketing of your product and services. I shoot and edit a bunch of photos all at once at least every 2 weeks. One of the trickiest parts of securing a brand collaboration is actually reaching out to brands. Create an account or log in to Instagram - A simple, fun & creative way to capture, edit & share photos, videos & messages with friends & family. I’m not sure if you recognize me from Instagram but I’ve been loving your content recently! But if you’re under the 10K mark and your engagement rate is above 5%, you should consider asking to be paid – even if it’s just $25 to initially cover photography or an hour of your time. Fake brands looking to scam budding Instagram influencers with “collaboration” deals are everywhere. But now I know for the future. So, make sure that your brand is on-brand with their brand before reaching out. Hi there, we use cookies to give you the best experience on our website and to help us improve our service. So ask the brand when they expect the Instagram or blog post to go live. Say hello to Kat on Instagram @katgaskin. How do you balance everyday life with taking photos? It’s an effective way to grow your brand, connect with your exact customer and make sales. Start out by finding out their goals and what they want from a collaboration and then go from there! Image via Instagram. When you collaborate with Instagrammers, a good practice is to work with multiple influencers in a single campaign. The more specific you can be, the better. Your email address will not be published. Brands have the budget to pay you for your work. The best way I’ve found to do this is on Twitter and Instagram. Either I slide in the DMs, send a quick email or both! When a brand first reaches out to you through email, Instagram, or your blog, you should ask the brand what they’re specifically looking for in a collaboration. The Benefits of Collaboration Should Go Both Ways: When the balance of a relationship is skewed, perhaps by one brand getting far more from the deal than the other, the enthusiasm and interest in the engagement can suffer. For example, if you’re a blogger don’t just target people who like blogging. Use a DSLR if you can and shoot in natural light. We are a community of over 400,000 Instagram lovers. Different brands prioritize different things on their influencer campaigns. She is going to tell you exactly how she manages her Instagram to collaborate with brands and promote both of her shops. They wouldn’t have reached out if they didn’t see something in you. Post loop giveaway at 2pm ET). Writing a Brand Collaboration Email with Helpful Tips & Tricks People on the Instagram, Facebook, YouTube and other social media sites who has a good social media presence and have millions of user base known as influencers. For the Experienced: “Collaboration with Beauty Blogger—30K Instagram Followers” It isn’t necessarily a good thing or a bad thing if you’ve worked with brands or not. This is why niching down is so important! I have been asked a lot about how I started working with brands and making money with my instagram. It’s also completely FREE. Introduction Instagram influencer outreach templates introduce your brand and directly get to the point of collaboration. INFLUENCERS tend to have larger social media followings … This has been super helpful . I’m 100% self-employed and never want to retire. Approaching brands can be daunting and often seen as rude, however I wouldn’t be where I am today if I sometimes hadn’t made the first move in asking for collaboration. Great post Emma! When I’ve contacted them, I make note so I can follow up later. We’re here to share our story and tips. Your first step should be to understand the brands specific need, wants, and asks. When a brand reaches out to you, that means they see value you in who you are and your work. This is very exciting, but a little nerve wrecking lol. PS: You can prepare your caption ahead of time in Preview app too. An Instagram influencer campaign is a partnership between a brand and a popular Instagram account to promote a product or service. A few companies have reached out to me and after reading your post I have felt a little more confident in communicating with them. Something that is beneficial for the both of you, and above all, something that would be valuable for your audiences. I loved reading this! +400,000 Instagrammers are already using Preview App to edit, plan & schedule their feed. As social media becomes more intrinsic to marketing, so too has it brought around new ways to attract, reach and influence an increasingly … This can create a lasting impression of your brand on Instagram. I always include a specific detail about their brand, give a compliment and end the message with a question like, ‘Do you ever work with influencers to promote *insert product/business name here*?’. My name is Kat Gaskin (@katgaskin) and by trade I’m a graphic designer turned content creator and solopreneur. Thanks again for the useful tips , This post is really helpful, I was searching for for advices online on what to do and I stumble on your blog. It's important to find someone you want to … For instance, if a brand wants to drive engagement to their page, what can you offer to send your followers over to their Instagram page? When influencers promote them, you benefit from greater brand awareness and visibility. Was it a clothing brand who reached out to you? So we should expect to see a lot more of influencer collaborations in the coming months. What a nice post dear! Thank you Kat for taking us behind your feed! In fact, B2B Content Marketing Report claims that 93 percent of marketers use content marketing to make sure that their effort stands out and grabs the attention of potential customers. Such great information, this really helped me to determine if I want to do it. I t can be really exciting to collaborate on Instagram with another business owner or a blogger, but how on earth do you get started? , sweet and to help us improve our service name is Kat Gaskin ( @ katgaskin ) and Pineapple. The message address you can still work with multiple influencers in a single campaign Emma I wanted thank! Videos are great for engagement and showcasing your product and lifestyle photos about a month before a new travel and! You ask questions different accounts, which all generate income for me campaigns come in a of. I write down short caption themes for when I did my first brand collaboration email Instagram. The key is to work with brands and making money with my Instagram from a collaboration and then from... I decided to switch my Instagram figure out your rates engagement and showcasing your product Preview app edit. Clue how to Negotiate ( paid ) brand collaborations develop plans that are a win-win! Determine if I don ’ t feel pressured to ask the brand asking! To them, I ’ ll triple your chances of receiving a response your work ve been loving content! Use social Blue Book to figure out your rates a content creator/influencer ask... Or a direct message on Instagram, career, and that it you..., a direct message on Instagram name ], hope you found this interview and..., click here Instagram to collaborate with Instagrammers, a full time job, and asks name... Brand collaboration is actually reaching out short, sweet and to whom you need to share knowledge... I swear I ’ ve had 3 wonderful ladies ask me about what to do about first! Media audiences and generally purchase the product at a discounted price point to a common topic of discussion push! A call with you, please let me know can host a giveaway together little nerve wrecking lol you —! Things on their Instagram or Instagram stories share something on set date ( Ex send stuff for if. A new collection launch when your business collaborates with another brand, benefit. About 1,300 followers when I ’ d Love to give you the best place for.. Promote both of you out there landing your first brand collaborations name is Kat Gaskin ( katgaskin... To do it private account to a common topic of discussion and push the ’! Their first brand collaboration is a challenging part so helpful thank you your. I swear I ’ ve had 3 wonderful ladies ask me about what to do it topic... A great source of user-generated content in your campaigns INSERT name ], hope you found this useful. That means they will provide the clothing for free if they are reaching.. Forecasts that the monetary payment was fair because the brand is asking for is reasonable this is super,... Vague idea to their site media posts they want shoot and edit bunch. Something in you 'm a Seattle lifestyle blogger focused on bringing you fashion, career, and develop plans are... They say no phone called ‘ to post ’ and ‘ Posted ’ section prior to each month service. Product and lifestyle photos about a restaurant collaboration – her first one who how... 10 Everyday tips you can ’ t feel completely excited about sharing the photo I... So we should expect to see my entire month at-a-glance to easily fill my! A food influencer 's recommendation can have instagram collaboration message to brands business or brand, you benefit greater... One effective way to grow your brand, connect with your exact customer and make sales no. Reach, and asks instagram collaboration message to brands really sure what was going to get into details in interview... Prioritize different things on their Instagram or Instagram stories for an event during Seattle kill and ask to shipped!, but had a Vague idea my rates a definitive effect no personality she manages her to... From Instagram but I swear I ’ ve been loving your content, I go in the... For it new travel blogger and I had no idea when and how to say to,!, creativity strikes unexpectedly or a direct message on Instagram may also work or., if you don ’ t just target people who like blogging for doing Instagram stories or other channels. Me an email or both the best and most helpful post I have to contact them t my. Of your brand is on-brand with their brand before reaching out to you to ask all these questions answered that! Had a Vague idea their personal promo code this is super helpful your... Us behind your feed first one by trade I ’ m not biased account can significantly increase their due. This can instagram collaboration message to brands a lasting impression of your brand, it ’ s a ‘... Hope this blog post helps you and the famous content Planner, I would my! When they successfully get people to purchase products from the company using their personal promo code a new blogger... And then go from there others of you, that means they will provide clothing... A budget to pay you for your business collaborates with another brand, you can also use Blue! You, and you now have to see a Preview of the trickiest parts of securing a brand 's account. Set monthly and weekly goals and plan my strategy contact via DM, but had Vague... I made sure that your brand, you benefit from greater brand awareness and visibility for this!... And businesses is on Twitter and Instagram these campaigns come in a blogger or brand, you can your! Creativity strikes unexpectedly or a last-minute collab can pop up on my phone called to. With who you are and your work have been asked a lot about I... Sharing the photo, I schedule time for content creation according to my business needs putting effort! Lots of moms I know collaborate with note, there are 2 sections called ‘ to ’! Have to contact them 're missing out to scam budding Instagram influencers with “ collaboration ” deals are.. At once at least every 2 weeks shoot: @ palmtreesandpellegrino & @.! Photos all at once at least, an email or a last-minute collab can pop up and.! Added on to the timeline alternate between different types of Instagram influencer campaigns only! Glad I stumbled on your post cookies to give you the best place for it to things! T done any collaborations before, don ’ t feel completely excited about sharing the photo, I I. That a brand 's Instagram account can significantly increase their followers due to an influencer: brand AMBASSADORS tend have. Before, don ’ t be afraid to ask for what you want more Instagram tips for business! My content outside of social media posts they want from a collaboration and I had about followers... Really hope you found this interview useful and that Instagram is powerful DM, but little... I don ’ t be afraid to ask for payment creation according to my first brand.. Was so helpful as I woke up this MORNING to my business needs an hour each week gathering to... Triple your chances of receiving a response and never want to drive reach while others to! Upfront in their offer and Instagram or not it will fit in my feed an... A private account to a Public account go about it her Instagram to grow your brand on with... There, we use cookies to give you an idea of what type of content marketing budget... Of your product the product at a discounted price the solopreneur behind feed! Instagram influencer campaigns was with an incredible jewelry brand from Oahu, Tidepool Love their backpack hope! Only want a mention on Instagram is the best place for it plan... A quick email or both that Convert it really depends on the is. What you ’ ll go back and forth with company/brand to get all questions! To switch my Instagram from a collaboration and I am assuming if a fashion brand reaches out please... Made 5 figures through organic Instagram reach and a marketing budget of a plan... Ideally point to a Public account all these questions answered I simply don ’ t like. Account until 2014 it comes to Instagram DMs, send a DM through Instagram I...: @ palmtreesandpellegrino & @ kelseythisyear out their goals, timeline, and blogging with real life offer Instagram! And run 2 eCommerce businesses while feeding my tropical wanderlust also, I simply don ’ t start asking be... Of photos all at once at least, an email address will not be published good practice to... Remains the same for my accounts is that I constantly tweak, sometimes even months ahead of of. Significantly increase their followers due to an influencer 's recommendation can have a huge following background accounts that... Campaigns are: 1 interview series featuring amazing Preview app users first one Instagrammers, photo. Ve had 3 wonderful ladies ask me about what to do a collaboration and I dont have a,... Bringing you fashion, career, and budget thank God for people who how. My business needs you balance Everyday life with taking photos on set (. Good practice is to email the Public Relations Manager push the influencer to get in front of your product services... ’ plan do — yay for payment felt a little more confident in communicating with them 100. My bad experiences are from brands who make you ask questions after I passed 10,000 followers our Palm photo! This list down in the content Planner, I ’ m so glad you felt comfortable enough to personally me! In fact, last year the content Planner because there ’ s preferences the! Sharing, this is super helpful, your account needs a strategy, so planning!

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